If shopping is part of your vacation agenda, you’ve come to the right place. In Ogemaw County you can enjoy the best of both worlds. Enjoy a quaint Victorian city complete with a wide variety of specialty stores that carry a generous selection of giftables.

Or, if you are bent on a major shopping experience, why not visit the Outlets at West Branch located at Exit 212 on Interstate 75? Here you will find name brand manufacturers (more than 25 in all) that have factory outlet stores just for you.

Whether you shop the Outlets at West Branch or visit one of our communities, you will find good value and friendly, courteous sales people in an atmosphere that says — “we’re glad you’re here.” Rose City, West Branch and surrounding areas all have great places to shop.

Ogemaw County shopping is habit forming. Once you enjoy the convenience of our shops you will put us high on your list of places to visit, year after year.


West Branch is the perfect area to dine, stay, play, and shop ‘til you drop!

From the unique downtown Victorian atmosphere including various specialty boutiques and gift shops, to the wide variety of big name stores located at the Outlets at West Branch, West Branch is sure to meet everyone’s needs.

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Enjoy quaint, Victorian West Branch complete with a wide variety of specialty shops. Whether you’re browsing or on a gift hunt, there’s something special just for you in Victorian downtown West Branch.


Get ready for an exciting shopping experience at the Outlets at West Branch, located at exit 212 on Interstate 75. There you will find over 25 outlet stores just waiting to be explored.


Hidden treasures from glassware to furniture to that missing piece form the collection left to you by Great-Grandma may be found at one of the many antiques shops located throughout the County.


Do you enjoy sweets and homemade bakery goodies? West Branch is home to many unique and specialty bakeries in both downtown and around.

Visit West Branch

Get help planning your trip

A visit to Ogemaw County is one that your family will remember for many years to come. Contact the West Branch Visitors Bureau and let us help you plan your perfect trip to Ogemaw County.

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